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Director of Annual Giving

Apply now Job no: 492305
Work type: Administrative, Full-Time
Location: Marion, IN
Categories: Administrative/Professional, Other

Job Title: Director of Annual Giving

Reporting Relationship: Vice President for University Advancement

Unit: Central Administration

Department: Advancement Services

Campus Location: John Wesley Admin Bldg

Summary of Position:    The Director of Annual Giving will direct and manage University Advancement Annual Giving donor engagement impact efforts while also maintaining a limited major prospect list seeking to move donors to increased levels of participation.

Duties and Responsibilities

  • Collaborate with colleagues within University Advancement to identify and articulate the strongest institutional selling points, and with key academic and administrative leaders at the University to identify and advertise areas, projects and initiatives that could be advanced measurably in a given year with increments of annual support. These deliberations would inform the production of a set of annual giving options that would advance the University’s strategic objectives and give donors a range of compelling giving options. The choices offered through various annual giving options would mirror the larger strategic objectives of the University, thereby allowing donors giving $10,000 a year or less to play a significant role in the advancement of core initiatives.
  • Pursue annual giving goals while placing the highest premium on donor retention year over year. The Director is expected to achieve this dual purpose by providing giving options that will resonate with donor’s deepest convictions, by deepening their engagement in the life of the University wherever possible, by demonstrating the impact of their giving, and by stewarding relationships with the loyal annual donors.
  • Review the Annual Giving Plan and evaluate the overall performance that will determine tactical changes, if any, to ensure performance meets or exceeds the goals of the Annual Plan.
  • Determine the appropriate timing, spacing, solicitation tactics and vehicles for annual giving appeals based on prospect research, studies of current and emerging philanthropic attitudes, analyses of best practices in higher education, experimentation and personal experience.
  • Support the goals of the University Advancement Strategic Plan.
  • Pulse the opinions and attitudes of current and prospective annual givers to ensure IWU’s giving options are consistent with their hopes for and expectations of the University.
  • Communicate donor engagement impact to alumni through an Annual Giving Newsletter through both printed and electronic delivery and ongoing donor appreciation efforts.
  • Collaboratively work with University Advancement colleagues to communicate donor engagement impact stories that effectively display the importance of alumni, parents and grandparents giving to IWU students.
  • Supervise and assist Assistant Director of Annual Giving in strategic planning to ensure a successful Phonathon program.
  • Participate regularly and broadly in University and University Advancement events to understand the breadth and depth of an IWU education that is to be related to the prospects and donors.
  • Foster a collaborative and inclusive spirit within the University Advancement team and across the IWU community.
  • Develop and administer a robust annual giving engagement and stewardship program that utilizes personal, Phonathon, email, letter, phone and web-based engagement.
  • Maintain and develop a limited major prospect list with detailed plans for increasing donor participation and growth.
  • Develop and implement strategies to ensure attainment of Annual Giving alumni/donor participation rates including giving society member development as well as faculty, staff, and employee giving opportunities that will increase and optimize dollars secured through University Advancement fundraising events.
  • Manage the Annual Giving Budget.
  • Other duties as assigned by the Vice President for University Advancement. - (Essential)

Qualifications: According to Indiana Wesleyan University employment policy all employees must possess a strong Christian commitment and adhere to the standards outlined in the IWU Community Lifestyle Statement.


• Bachelor’s degree preferred


• Minimum of three years Annual Giving or equivalent marketing experience
• Passion for Indiana Wesleyan University, its mission and values

Required Skills

• Effective interpersonal, organizational, writing, and research skills
• Ownership mentality with ability to work independently seeing tasks through to


As a religious educational institution operating under the auspices of The Wesleyan Church, Indiana Wesleyan University is permitted and reserves the right to prefer employees on the basis of religion (42 U.S.C., Sections 2000e-1 and 2000e-2).

The above job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. Employees will be required to follow other job-related instructions and to perform other job-related duties requested by their supervisor in compliance with Federal and State Laws.



Advertised: US Eastern Daylight Time
Applications close: US Eastern Standard Time

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Indiana Wesleyan University is committed to equal opportunity in employment and education. Indiana Wesleyan University admits students and employees of any race, sex, color, national or ethnic origin, disability, age, service in the military, or any other status protected by law. These have access to all the rights, privileges, programs and activities generally made available to students or employees at the University. It does not discriminate on the basis of race, sex, color, national or ethnic origin, disability, or age, service in the military, or any other status protected by law, in the administration of its educational policies, scholarship and loan programs, athletic and other administered programs, and all phases of employment, including hiring, promotion, demotion, treatment during employment, rates of pay or other compensation, and termination of employment.