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Copywriter

Apply now Job no: 493420
Work type: Administrative (Full Time)
Location: Marion, IN
Categories: Admissions/Recruiting/Enrollment

Job Title: Copywriter

Reporting Relationship: Copywriter & Communications Manager

Unit: Central Administration

Department: Marketing Operations-Central Administration

Campus Location: Maxwell Center

Summary of Position:    The Copywriter uses talent, enthusiasm, and creative thinking to diligently research and effectively write content for internal IWU clients with an emphasis on writing web content for Search Engine Optimization (SEO). As a member of the communications team, the copywriter will write and edit content for the web and a variety of other projects including print, mobile, video, and social media. This position works in collaboration with the brand and creative teams to brainstorm ideas, develop concepts, and articulate the IWU message often involving thorough research and interviews. The most successful candidate will be a team player who can learn quickly and exhibit versatility in writing style.


Duties and Responsibilities

  • Interpret creative briefs to develop concepts for execution while communicating ideas with team members and clients for optimal outcomes 
  • Write original copy and edit content for a wide range of marketing and communications materials, adapting writing style, voice, and content for desired audience while staying true to IWU brand messaging 
  • Write web content by continually staying on pace with SEO trends which drive content and organic web traffic 
  • Present copy concepts and final deliverables to communications team and clients, participating in the revision process enthusiastically

Qualifications: According to Indiana Wesleyan University employment policy all employees must possess a strong Christian commitment and adhere to the standards outlined in the IWU Community Lifestyle Statement.

Education

  • Bachelor’s degree in journalism, English, communications, or related discipline

Experience

  • Two or more (2+) years of professional writing experience with a portfolio of work
  • Experience in writing SEO content, preferably with optimization agencies DemandJump and/or SurferSEO
  • Experience with content management systems

Required Skills

  • Exceptional writing and research skills
  • Ability to work independently or with a team to meet deadlines
  • Excellent organizational skills and multitasking ability
  • Keen eye for detail and appreciation of great design

Diversity Statement

IWU commits to create a community that reflects kingdom diversity. We will foster an intentional environment that exhibits honor, respect, and dignity. Acknowledging visible or invisible differences, our community authentically values each member’s earthly and eternal worth. We refute ignorance and isolation and embrace deliberate and courageous engagement.

LIMITATIONS AND DISCLAIMER

As a religious educational institution operating under the auspices of The Wesleyan Church, Indiana Wesleyan University is permitted and reserves the right to prefer employees on the basis of religion (42 U.S.C., Sections 2000e-1 and 2000e-2).

The above job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. Employees will be required to follow other job-related instructions and to perform other job-related duties requested by their supervisor in compliance with Federal and State Laws.

 

Advertised: US Eastern Daylight Time
Applications close: US Eastern Standard Time

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Indiana Wesleyan University is committed to equal opportunity in employment and education. Indiana Wesleyan University admits students and employees of any race, sex, color, national or ethnic origin, disability, age, service in the military, or any other status protected by law. These have access to all the rights, privileges, programs and activities generally made available to students or employees at the University. It does not discriminate on the basis of race, sex, color, national or ethnic origin, disability, or age, service in the military, or any other status protected by law, in the administration of its educational policies, scholarship and loan programs, athletic and other administered programs, and all phases of employment, including hiring, promotion, demotion, treatment during employment, rates of pay or other compensation, and termination of employment.